Sunday, March 16, 2014

Behind the Scene: How Business Blogging Adds Spicy Test

Many people are investing time, money and other resources into business blogging these days - we’re certainly an enormous example of blogging devotion. So when we found superb business blogging info-graphic from Helen Nesterenko over at Written full of great information and facts on blogging for people who do business, we just knew we had to talk about it! Here’s why we think this blogging info-graphic is simply the bees knees.

Truth #1: Blogging is Among the Most Widely used Marketing Methods

That’s right, one of the most popular! This relatively recent trend has caught on quickly with marketers - business blogging finances have tripled during the last 3 years from a meek 9% to some solid 21%. And not only may be the budgeting team on board. 59% of businesses have used or started a new blog, 73% of businesses used blogging as a marketing technique, along with a whopping 81% of marketers consider blogging a good marketing technique.

Popular everything is usually popular for any reason. People love cheese because it’s delicious. Kids really like Harry Potter movies because they’re magical. Society enjoys Rihanna because…well, I did so say usually. There are definitely some reasons that blogs tend to be so well-liked by marketers and company owners though.

Truth #2: How Blogging Influences Your Clients

Why do US internet users spend 3 times more time visiting blogs and social media sites than they are doing using their own email? Because modern consumers wish to be educated. No longer do companies and advertisers could simply claim a note and the public would immediately buy into it. Using the growth of the internet, we now have entry to expert opinions and reviews that were, during the past, far harder to come by. Whenever your business contends that you’re an expert within your field by business blogging, in addition to you increase SEO and web presence, you improve your ability to turn prospective customers into actual customers.

Since the Written info-graphic shows, blog visitors are pretty easily influenced with what they see online:

  • 19% of blog visitors improve their choices depending on what they've go through
  • 19% of visitors use blogs for support as well as answers to queries
  • 17% of visitors say they discover new releases and services in blog content articles
  • 14% say they get assurance to purchase after reading about the product on a weblog
  • 13% of visitors are inspired by weblogs
  • 7% of visitors actually buy completely from the blogs they read

Having a blog of your increases the chance for attracting and delighting visitors like those over! And also the best part could be that the time, effort, and money that get into producing company blogs are far more minimal than that producing more intensive promotional materials.

Truth #3: Blogging means Visitors

Blogging is an easy way to grow visitors on the company’s website. The more sites you have posted by Search engines, the better opportunity you might have for web searchers to stumble upon your blog as well as your product. If you need a lift in traffic, the best choice is business blogging.

Even better, if you want a huge spike online traffic, running a blog is also a great way to attain your goal! The more blogging, the greater. Businesses report receiving 59% more traffic normally after doubling their amount of blog articles from 100 to 200. While those numbers might look really intimidating to some novice blogger, you don’t have to function out 200 weblogs overnight. If you can take one hour out of each day to blog, you’ll get a drastic increase in website traffic. Businesses who blog 20 times a month get five occasions more traffic than those who only blog 4 times per month, so make sure you really stick to your needs objectives here!

Truth #4: Blogging and Prospects

Business blogging is a great way for each and every type of company to get more more enhanced leads. Both B2B as well as B2C companies have seen a major embrace leads; B2B companies who blog receive 70% more leads as well as B2C companies who blog receive 88% more leads than patients who don’t.

Also, if you choose to take the time to business blog instead of simply pay for clicks, the caliber of your leads will be better too!

Truth #5: Blogging and New Clients

Blogging can certainly help you to definitely increase sales, but it can help you and also to increase sales from new customers! 78% of companies who weblog at least once each day have acquired customers through their blog alone. And when you’re willing to really ramp improve productivity and blog multiple occasions a day, you are able to join the 92% of companies who acquire customers through their weblog.

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